The first conference entitled: “Cretan Way of Life: Mediterranean Tradition & Applications in the Modern Era” was held from 7 – 12 November 2022 in Rethymno, Crete, Greece.

The event served as a platform for the exchange of knowledge, ideas, and innovations in the health and wellness domain. Bringing together enthusiasts, experts, and dignitaries from around the globe, attendees had the opportunity to engage in discussions, attend workshops, and witness live demonstrations, all centered around the remarkable benefits of olive products and the Cretan lifestyle.

Το Prof. Antonia Trichopoulou, a luminary in the field of health and wellness, the prestigious Lifetime Achievement Award was bestowed upon her, acknowledging her significant contributions to the advancement of health sciences.

The collaboration between the Region of Crete, WOC, and the Hellenic Center of Excellence for Health & Wellness exemplified the commitment to promoting health and well-being through the lens of olive products. From interactive sessions to culinary delights featuring olive-based cuisines, the festival encapsulated the holistic approach to a healthy lifestyle.