On April 25^th and 26^th, the 4th Messinia Forum took place at the Kalamata Dance Megaron. Organized by the Messinia Catering Association (SEM), the event was dedicated to tourism development, culture, and sustainability. It featured 60 speakers from both the domestic and international markets, including the President of the Greek National Tourism Organization (GNTO), Ms Varela, institutional officials, and representatives of academic institutions—among them Ms. Trichopoulou—as well as renowned chefs and industry entrepreneurs.

The forum focused on enhancing business extroversion, exchanging best practices, and introducing innovative solutions into the production process, with a primary emphasis on entrepreneurship in the catering sector. The core objective of the initiative was the qualitative upgrade of the local tourism product, guided by environmental respect and social responsibility. The event served as a base for dialogue and a meeting point for networking related businesses and modernizing the industry in Messinia.